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Features

Every WhatsApp automation & messaging feature, in one place.

From the first hello to the post-purchase review - Weflux covers WhatsApp broadcasts, customer messaging, template campaigns, automation and customer data in one product, all on the official WhatsApp Business API.

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The four things most teams use

Weflux is a WhatsApp Business Platform, which in practice means four capabilities that feed each other. A campaign goes out, replies land in a shared queue, automations handle the predictable parts, and the contact record keeps up on its own. Each has its own page with the detail.

Broadcast campaigns

Send approved message templates to a segment, scheduled or immediate, paced to your account's messaging limit. Delivery, read, reply and opt-out reporting comes from Meta's own webhooks rather than being inferred. Rich media, variables and interactive buttons are supported.

Shared team inbox

One number, several people, each with their own login. Assignment, routing rules, internal notes, quick replies and response-time tracking, with Facebook Messenger and Instagram DM landing in the same queue as add-ons.

Automation flows

Describe a flow in plain English and Weflux builds it. Triggers from inbound messages, button taps, CRM changes, a schedule. Cart recovery, COD confirmation, appointment reminders, post-purchase sequences and lead qualification are the usual first five.

Contacts and CRM

Custom attributes, tags, lead stages, full conversation history and opt-out state, with bulk import and export. Segments defined here are what campaigns send to and what flows read.

What else is in the product

Message templates

Build, submit and track Meta templates from the dashboard, with approval status shown as Meta returns it. Templates carry variables for per-recipient personalisation, and support images, video, documents and interactive buttons. The template category you choose determines both what you may say and what the message costs, which is covered on the broadcasts page.

Appointments and booking

Take bookings, send WhatsApp confirmations and pre-meeting reminders, and let people reschedule without a phone call. Virtual bookings get a Google Meet link generated automatically and included in the reminder. Useful anywhere a no-show costs you a slot: clinics, salons, tutoring, consultations, service visits.

Analytics

Campaign-level delivery, read, reply and opt-out figures, conversation volumes and response times by agent. Enough to answer whether a campaign worked and whether the team is keeping inside the 24-hour window, which are the two questions that actually change what you do next.

Invoicing

Generate and send invoices from the same place you talk to the customer, so a payment request arrives in the thread rather than in an email nobody opens.

Multi-channel: Messenger and Instagram

Facebook Messenger and Instagram DM are available as separate add-ons and appear in the same inbox with the same assignment and notes. Both are reply-only by platform rule: no business can start a conversation on either, and neither supports message templates. The interface reflects that rather than showing controls that could never work.

Supported integrations

Connect Google Sheets and supported integrations to your Weflux workspace. See the feature overview for available integrations, or contact us about your requirements.

Meta onboarding and green tick

Number onboarding runs through Meta's Embedded Signup, so you authorise via Facebook Business Manager and come back with messaging on the official WhatsApp Business Platform, typically in minutes rather than days. Existing numbers on the WhatsApp Business app or with another provider can be migrated. We help with Business Manager verification and the green tick application, though the decision on both is Meta's, not ours.

Security and data protection

Encryption in transit and at rest, and data deletion on request for a single contact or an entire workspace. Details on the security page.

Follow-ups and sequences

Schedule campaigns ahead of time, add follow-up messages, and run sequential campaigns that send a planned series of messages over days. Each step respects opt-outs and the template rules for its category.

Inbox tools

Canned replies for the answers you type every day, auto-replies for out-of-hours messages, auto-assignment so new chats reach an agent without anyone sorting them, and tags and custom contact fields so the next person knows what happened.

Tasks and team management

Turn a conversation into a task with an owner and a due date, and see who is handling what. Managers can add team members and move chats between people.

Calls

WhatsApp calling from the browser on plans that include it, so a customer who would rather talk can be answered from the same workspace.

Google Calendar, Sheets and Drive

Appointments sync with Google Calendar, Google Sheets can feed contacts and campaigns, and files from Google Drive can be attached to messages.

Meta Conversions API

Send conversions that happen on WhatsApp back to Meta, so your Click-to-WhatsApp ads are measured on outcomes rather than clicks.

Migration from another provider

Move your number, contacts and templates from another WhatsApp API provider or from an e-commerce platform's WhatsApp tool, with the migration handled for you.

Account security

Two-factor authentication on Weflux logins, and WhatsApp authentication templates for sending one-time passcodes to your own customers.

What Weflux does not do

Worth stating, because it saves everyone a demo call.

  • No unofficial sending. Everything runs on Meta's Cloud API. There is no mode that automates the WhatsApp app, and we will not build one.
  • Not a general helpdesk. If most of your volume is email with WhatsApp as a side channel, a general helpdesk with a WhatsApp connector fits better.
  • Not a full ticketing system. Conversations, assignment, notes and stages, rather than SLA policies, escalation matrices and CSAT surveys.
  • No SMS or email channels. This is a WhatsApp-first product with two Meta channels alongside it.
FAQ

Common questions

The free plan covers one WhatsApp number, one team member, up to 500 contacts, the shared inbox and three templates. You can send an approved template to one contact at a time from the inbox; sending to many contacts at once (broadcasts) starts on Basic. It is enough to connect a number and see real template messages arrive before you pay. See the pricing page for what each paid plan adds.
No. Number onboarding runs through Meta's Embedded Signup, and flows are described in plain English rather than built from boxes and arrows.
Yes on the paid plans. Pro includes two numbers and Scale includes five, each with its own inbox view inside the same workspace.
They are separate add-ons, sold independently of each other, and they appear in the same inbox once connected. Both are reply-only: neither channel lets a business message someone first, and neither supports templates.
We help you prepare and submit the application, and with Business Manager verification beforehand, which is a prerequisite. The decision is Meta's and depends on your brand's public notability, so nobody can promise it.
Export your contacts in a standard format at any time, and request deletion of your workspace data. Your WhatsApp number belongs to you and can be migrated to another provider.

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